UNDER ARMOUR. INNOVATION.

CLIENT: UNDER ARMOUR
FOUNDER / CEO / CONCEPT: KEVIN PLANK
SENIOR VP OF CREATIVE / WRITER: STEVE BATTISTA
SENIOR CREATIVE DIRECTOR: BRIAN BORING
PRODUCER: STEVE NARDONE
PRODUCER: ERIC CLEMMER
PHOTOGRAPHER: JAY MICHELFELDER

PRODUCTION COMPANY: RESET
DIRECTOR: ANDRE STRINGER
WRITER: NATHAN CASWELL
WRITER: ANDRE STRINGER
EDITOR: ANDRE STRINGER
ASST. EDITOR: JOSH SASSON
EXECUTIVE PRODUCER: JEFF McDOUGALL
LINE PRODUCER: TOM MARTIN
DIRECTOR OF PHOTOGRAPHY: MAX GOLDMAN

VFX COMPANY: MPC LA
VFX EP: ELEXIS STERN
VFX PRODUCER: ABISAYO ADEJARE
VFX SUPERVISOR: BENOIT MANNEQUIN
VFX TEAM: Lisa Ryan, Jason Heinz, Nathaniel Morgan, Mike Wynd, Ian Wilson, Erik Borzi, Fred Durand, Clement Renaudin, & Ben Persons Navarro Parker

MUSIC COMPANY: ECHOLAB
COMPOSERS: GAVIN LITTLE, TOBIAS NORBERG
SOUND DESIGNER: GAVIN LITTLE
ASSISTANT SOUND DESIGNER : JOE McHUGH